BBVA Seguros de Vida

BBVA

About this project

In collaboration with Gato TV and director Celina, at Magic Hammer we were responsible for the tracking and rotoscoping of the cell phones, ensuring a precise integration of digital elements in every shot. 


We developed 3D glow effects and filters applied directly to the screens, achieving dynamic and credible visual interventions within the real environment. Additionally, we worked on the animation of interfaces and text bubbles, adding rhythm and reinforcing the visual narrative of the piece. 

Credits
Anna Cristina Paez Hernandez
3D Generalist
Carlos Castro
Productor Ejecutivo
Clément Sauvage
Director de Arte
Esteban Covo
CTO
Sergio Maceda
Productor Senior
Screenshots
Screenshot 1
Screenshot 2
Screenshot 3
Screenshot 4