Project: Panditas Plak | Magic Hammer

Panditas Plak

We animated and textured a group of gummy bears practicing sports for Pandita Plak, bringing a playful and energetic vibe to the campaign. This project combined creativity and advanced 3D animation techniques as part of the campaign for Ricolino, a major Mexican confectionery company. Our team focused on creating dynamic movements and expressions for the gummy bears, ensuring that they resonated with the target audience, particularly children. By incorporating vibrant colors and engaging scenarios, we aimed to capture the fun and excitement associated with both the product and the activities depicted. The final animation not only showcased the deliciousness of Pandita Plak but also encouraged an active lifestyle among young consumers. This collaboration allowed us to demonstrate our expertise in character animation and storytelling, resulting in a memorable advertisement that effectively communicated the brand's message and values.