Project: Chocolate Abuelita nuevas tazas | Magic Hammer

Chocolate Abuelita- Nuevas tazas- 3D commercial

In collaboration with Gelattina for the “Chocolate Abuelita Unidos por Amor a México” campaign, we proudly participated for the second time, creating a nationally broadcast advertising spot that resonated with audiences across the country. We worked on 3D animation, modeling, and rendering, combined with 2D techniques like parallax animation to enhance the visual storytelling. This clip stood out for its papercraft-inspired textures and environments, leveraging the iconic colors of one of Mexico's most historic brands. Our team focused on crafting a narrative that celebrated the warmth and unity associated with Chocolate Abuelita, ensuring that the final product conveyed a heartfelt message. By integrating advanced animation techniques with a compelling storyline, we aimed to connect with viewers on an emotional level, making the campaign memorable and impactful. The collaboration with Gelattina allowed us to showcase our expertise in both 3D and 2D animation, resulting in a piece that not only entertained but also reinforced the brand's legacy and connection with its consumers. We are proud to have contributed to a project that highlights the importance of tradition and togetherness in Mexican culture.