Project: Bimbo Mexican Independence Day | Magic Hammer

Bimbo Mexican Independence Day

To celebrate Independence Day, one of Mexico’s most traditional festivities, Grupo Bimbo invited us to collaborate with ICE VFX. At Magic Hammer, we handled the 3D modeling, texturing, and animation of the Bimbo Bear, as well as the composition of the settings that capture the spirit of this very special date. This project reinforces our expertise in audiovisual production for leading brands like Bimbo. Our team focused on creating a vibrant and festive atmosphere that resonated with the cultural significance of Independence Day, ensuring that the final product was not only visually appealing but also conveyed a sense of national pride. By combining advanced animation techniques with creative storytelling, we aimed to celebrate the rich traditions of Mexico while showcasing the beloved Bimbo characters. The collaboration with Grupo Bimbo allowed us to demonstrate our commitment to delivering high-quality visual content that connects with audiences on an emotional level, making this project a memorable addition to the Bimbo brand's legacy.