Project: Audi R8 advertising spot | Magic Hammer






Audi R8 advertising spot
At Magic Hammer, in collaboration with Dentsu, we captured the essence of the iconic Audi R8 in this international campaign. Our team managed the conceptualization, design, and graphic execution, incorporating 3D animation, VFX, and advanced audiovisual post-production processes. This project reflects the dynamism and elegance that define one of the most influential cars in pop culture. By utilizing cutting-edge technology and creative storytelling, we aimed to create a visual experience that not only showcased the vehicle's features but also resonated with the audience's emotions. The campaign was designed to appeal to both car enthusiasts and the general public, highlighting the Audi R8's unique design and performance capabilities. Our collaboration with Dentsu allowed us to push the boundaries of traditional advertising, resulting in a visually stunning piece that stands out in the competitive automotive market. We are proud to have contributed to a project that celebrates innovation and excellence in the automotive industry.