The Audi R8 is one of the most iconic in pop culture, being revered in multiple films thanks to its timeless elegance, its campaign needed graphic dynamism and the correct expression of the essence of one of the most important automobile brands worldwide.
Teaming up again with our friends at the Dentsu Agency, we embarked on the mission of capturing the unique essence of the Audi R8, taking charge of the conceptualization and execution of the graphics for this internationally broadcast advertising spot.